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Glossary

Advertiser

Company whose product or service is promoted through our network of promoters

Promoter

Business or individual promoting our advertiser's products or services and getting paid when a sale is closed

Referral

Prospect or customer interested in Advertiser's offer

Collateral

Any promotional materials that contain the offer, toll free number, and your personalized promo code

Promo Code

Your personalized code that appears on all of your collateral. The promo code is used to identify you during the sales process so you can be credited with the referral fee.

Lead

Any customer who called into the toll free number, and provided their name, phone number, and address

Appointment

A lead that has requested an in home consultation from a salesperson